The 6 Best Video Editing Tips Every Graphic Designer Should Know
As a graphic designer, having the ability to create videos with graphic elements can help you stand out and take your portfolio to the next level. Whether you’re just starting out or you’re seasoned in using Adobe’s Creative Cloud suite, the challenge of creating immersive videos is far more rewarding than creating static visuals. But before you dive right into video editing, here are 6 best tips you should know about.
1. Know Your Story Before Scripting Your Video
Storytelling is one of the most important elements when producing videos. It’s imperative that you have a clear idea of the main points you want to get across from the start. This means that you have to have a good idea of the magnitude and shape of your video before even writing out the script. You can break down your main objective into an organized flow that covers the problem your video is addressing, its solution, the features enabled by it and why the viewer should care. Start by creating a few versions of your storyline and build on them to decide which one works best.
2. Use Reference Clips to Visualize Your Video
As a visual experience, your video should capture the attention of its viewers. To avoid going in circles and to make the editing process smoother, it’s best to have the reference clips that demonstrate the kind of look, vibe and feel that you want. Once you have these reference clips, use them to kick-start the editing process. A great source of reference clips is using Google Images as it contains a plethora of visuals to choose from.
3. Sort and Organize Your Materials Before You Begin
Part of being a skilled video editor is being able to handle the workload. That’s why you should always create a pre-organized project folder for the materials that you’re going to need for the video. This includes audio and video clips, illustrations, graphic elements, etc. Once you’ve got a suitable project folder and have sorted all the materials, it’s time to get started.
4. Try to Integrate Graphic Elements in Your Video
The modern day video editor’s toolset is vast enough that you can integrate graphics into the different elements of your video without much trouble. Whether it’s static imagery, animated typography or shapes, it can help to add a unique layer to what a regular raw footage video offers. Whenever possible, integrate static elements or typography library assets to add a subtle but distinct layer. That way your video won’t appear boring, and if done properly, it can even provide additional meaning to the video.
5. Get Professional Help Where Necessary
Professional services are available to help you out when you are stuck with a project. Sites such as Upwork offer professional services where you can employ individuals to create illustrations, graphics, animations or however you need. Reaching out is not uncommon, as graphics and animations usually require a strong know-how when it comes to complex technical aspects, so no need to feel ashamed if you can’t handle it all on your own.
6. Don’t Forget to Test Your Work
Once you have completed your video, ensure that you test it out. Export it and render it in series at the highest resolutions possible, and then test your video on multiple devices. It’s ideal to test out your video on a variety of devices to check if the video renders correctly and is free from any technical bugs. Doing so ensures that your video looks as best as it possibly can.
FAQ
Q: What are some of the best tips for video editing?
A: Some of the best tips for video editing are to know your story before scripting your video, use reference clips to visualize your video, sort and organize your materials before you begin, try to integrate graphic elements in your video, get professional help where necessary, and don’t forget to test your work.
Q: Can I get professional help with my video editing project?
A: Yes, there are several resources available which offer professional help with video editing projects. You may want to consider sites such as Upwork which feature talented individuals who specialize
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